Category: Blog
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How Local SEO Pricing Really Works: What You Should Expect to Pay in 2026
The landscape of local search has changed so much in the last few years that the old pricing doesn’t make sense anymore. That’s why a fresh local SEO pricing guide is needed for 2026. What you paid in 2020 or even 2023 doesn’t line up with the way visibility works today. AI-driven search results, smarter…
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Building SEO Dashboards That Track AI Search Performance
SEO dashboards AI tools are becoming essential as search moves into an answer-first world. If you want to understand how your brand appears inside these new AI experiences, you need a dashboard built for it. The search world looks different today. If you’ve opened Google recently, you’ve probably noticed how often an AI-generated answer pops…
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Major Update: Search Console Unveils Brand Query Filter
Google’s Search Console has launched a new branded queries filter that helps you learn about your website’s search performance. Users can now see an important Google new update that separates traffic based on brand-specific searches versus users who find you through other terms. This difference helps you fine-tune your SEO strategy more effectively. The new…
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How to Win Featured Snippets in Google’s AI Search Overviews
You might be surprised to learn that AI is taking over what used to be prime search real estate – featured snippets. Featured snippets showed up in 18% of Google searches in January 2025. By August 2025, AI Overviews had replaced about 83% of them. Most search queries now trigger enhanced search features that go…
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The Human Touch: Why Authentic Storytelling Beats AI Content in SEO
Human storytelling SEO seems traditional now that AI generates content three times faster than human writers. Many wonder if faster content creation justifies compromising quality and reader engagement. AI tools excel at producing bulk content quickly, yet human-written pieces consistently outrank both AI and hybrid approaches for keywords and web traffic. Search engines have become…
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How to Future-Proof Your Website for AI-Powered Crawling & Indexing
AI Crawling now makes up to 20% of Googlebot’s crawl activity. AI crawlers like OpenAI’s GPTBot and Anthropic’s Claude generate close to 1 billion requests each month across the web. Your website might be invisible to AI-powered search tools if you block these crawlers, use improper markup, or have slow-loading pages. You could miss significant…
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SEO vs SGE: How Search Generative Experience Will Redefine Organic Growth
Google’s search generative experience SEO changes how customers find your business online. Recent data shows that 59% of searches now result in zero-click outcomes. This could reduce your website traffic, leads, and revenue. Google’s SGE doesn’t appear for all queries yet, and its effects vary by industry. The beauty sector achieves 94% query coverage, whereas…
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AI-Powered Tools for SEO: What’s Worth It and What’s Just Hype
The AI SEO tools landscape has undergone significant changes. Google rankings alone no longer suffice. The big question in 2026 isn’t about Google rankings – it’s about showing up on ChatGPT, Gemini, Perplexity, Claude, and the platforms your customers actually use to search. Answer Engine Optimization (AEO) and zero-click AI responses are taking over, and…

