Category: Blog
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eCommerce SEO Checklist for New Stores
At present, Google processes more than 16.4 billion searches per day, which leads to about 68% of the entire accessible traffic on any given day across the world. To a new eCommerce store, success is not only measured by the design of their stores but also by whether they are discovered. It would be best…
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How to Use Local Directories for SEO
In today’s fierce online world, showing up in local search results proves crucial for B2B buyers in the US and India looking for reliable SEO companies. When your company info pops up across trusted directories, you boost your search rankings and also gain trust and attract potential clients. Here’s a step-by-step guide on how you…
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Inbound vs. Outbound SEO: What Works for SaaS?
What’s the biggest mistake SaaS companies make when chasing growth? They spend big on ads, cold emails, and pushy campaigns, only to realize it doesn’t stick. Leads vanish. Costs pile up. Brand trust takes a hit. SaaS marketers often get stuck in the outbound loop. They want results fast, but fast doesn’t always mean right.…
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What is Product-Led Growth & Its SEO Implications?
Most businesses spend time building sales teams or designing flashy campaigns. But often forget one thing, their product. A McKinsey study of 107 B2B SaaS companies revealed something hard to ignore: companies using product-led growth (PLG) had 10% more revenue growth per year and 50% higher valuation multiples than those stuck in sales-led models. Still,…
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Myth vs. Fact: More Products = Better SEO
Does adding more products to your site always improve your SEO? Many e-commerce businesses believe that bigger catalogs mean better rankings. So, they keep uploading more SKUs, even when those pages are thin, unstructured, or poorly written. This creates clutter. It also creates problems for users and search engines. It’s a popular myth that more…
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What is a 301 Redirect? (And When to Use It)
Have you ever updated your website and suddenly lost your Google rankings? Or redirected an old page, but your traffic disappeared? If yes, then chances are your 301 redirects were not done right. Most website owners make simple redirect mistakes that cost them years of SEO work. In one case study, a single website redesign…
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Why 53% of Websites Fail at Mobile Optimization (And How to Avoid It)
When was the last time you visited your website on a mobile phone? You’d be surprised how many businesses forget that most of their users browse on small screens. They optimize desktop pages for speed, layout, and flow, but never check the mobile experience. And that’s the reason 53% of websites still fail at mobile…
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SEO for Content Writers: Writing for Humans and Algorithms
Why does your blog never appear on Google even after you write every day? Many content writers face this. You write, publish, and promote, but still see no traffic. The truth? 96.55% of all pages online receive zero search traffic from Google. Not a little. Zero. This happens not because the content lacks quality, but…
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Short-Tail vs. Long-Tail Keywords: When to Use Which
Why do so many websites fail to rank, even after spending weeks writing content? One common reason is a wrong keyword strategy. Most beginners focus on broad, popular search terms. They think more volume means more traffic. But the truth is, they get buried under big brands. On the flip side, others only chase long-tail…
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Dentist SEO: How to Rank for Emergency Dental Services
What happens when someone wakes up at 2 a.m. with a cracked tooth or unbearable dental pain? They don’t search for a routine dentist. They pick up their phone and type “emergency dentist near me.” Now here’s the question: Does your dental clinic show up? Most dental clinics don’t rank for these high-intent searches. And…