Author: Pranay Mishra

  • How to Build a Backlink Strategy from Scratch

    How to Build a Backlink Strategy from Scratch

    Why do some sites rank high on Google even when their content is not better than yours? That’s the big question. The answer is often backlinks. But not just any backlinks. Google wants smart links. Backlinks that don’t look like they’re made just to trick search engines. And that’s where most people fail. In July…

  • 4 Best Image Extractors from Websites for Image Scraping

    4 Best Image Extractors from Websites for Image Scraping

    Did you know that over 70% of online content is visual? Whether you’re a marketer looking for inspiration, an e-commerce owner needing bulk product images, or a researcher, extracting images efficiently can be a game-changer.  Manually downloading images, right-clicking, and saving is painfully slow. That’s where an image extractor from a website comes in to…

  • PPC vs CPC Difference: How They Impact Digital Marketing

    PPC vs CPC Difference: How They Impact Digital Marketing

    While running a PPC campaign, and while analyzing your performance, you notice something called cost per click (CPC) impacting your budget significantly.  But wait, what’s the difference between PPC and CPC?  If these terms sound interchangeable to you, you’re not alone. Many marketers struggle to differentiate PPC vs CPC, which can make their digital marketing…

  • Generate Massive Traffic By Using PPC For Link Building

    Generate Massive Traffic By Using PPC For Link Building

    Both link building and PPC (pay-per-click) are powerful tools in the digital marketing arsenal, each serving unique purposes. While larger websites often run PPC campaigns alongside link-building strategies, the question arises: can PPC actually enhance your link-building efforts? It’s a compelling idea, to use PPC ads to generate high-quality backlinks and boost website authority. But…

  • Drive 2x Conversions with SEO for Contact Pages

    Drive 2x Conversions with SEO for Contact Pages

    Did you know that 50% of potential customers leave a website because they can’t easily find what they are looking for? This could even mean finding your contact info! Your “Contact Us” page is more than just a digital business card, it’s a gateway to trust, credibility, and conversions. Yet, it’s often one of the…

  • Long-Tail Voice Search Query: Optimize Your Business For 2025

    Long-Tail Voice Search Query: Optimize Your Business For 2025

    When was the last time you used voice search? Maybe it was to ask Siri about the weather, get Google Assistant to play your favourite playlist, or ask Alexa to remind you about a meeting. Voice search has become a natural part of our daily routines. It’s fast, convenient, and, let’s face it, feels like…

  • Top Search Engine List 2025: 9 Google Alternatives

    Top Search Engine List 2025: 9 Google Alternatives

    When someone mentions search engines, what’s the first name that comes to mind? For most, it’s undoubtedly Google. But did you know that the online world is far more diverse than that?  The top search engine list isn’t just about Google, it includes alternatives that cater to niche needs, focus on privacy, or offer unique…

  • How To Optimize Service Pages for SEO to Rank Better on Google?

    How To Optimize Service Pages for SEO to Rank Better on Google?

    Optimizing service pages for SEO is critical to achieving higher search engine rankings, better engagement, and increased conversions. These pages serve as the backbone of your website by showcasing your offerings and guiding potential customers toward action.  Many businesses focus on their home pages, neglecting the importance of service pages, which often directly influence lead…

  • Tested Tips for Writing SEO Articles That Rank in the Top 10

    Tested Tips for Writing SEO Articles That Rank in the Top 10

    Today, writing SEO articles that rank is essential for businesses aiming to enhance their online presence. By integrating effective search engine optimization strategies, content can achieve higher visibility, attract more traffic, and ultimately drive conversions. Research shows that the top 3 Google search results get 68.7% of all clicks, highlighting the importance of ranking high…

  • Top Search Engines to List Business and Gain Visibility in 2025

    Top Search Engines to List Business and Gain Visibility in 2025

    Did you know that 93% of online experiences begin with a search engine? In today’s digital world, using search engines to list businesses is no longer optional but essential for any company wishing to survive in this space.  Whether you’re a small business owner or a seasoned entrepreneur, having your business appear on popular search…