Author: Pranay Mishra

  • Shopify vs WooCommerce SEO: Pros & Cons

    Shopify vs WooCommerce SEO: Pros & Cons

    Picking the best platform for your online store goes beyond a tech choice. It molds your visibility, performance, and expansion in key markets like India and the US. When you stack up Shopify vs WooCommerce SEO, you’re weighing a hosted SaaS option against a WordPress-based, open‑source add-on.  This post looks at both platforms across SEO…

  • eCommerce SEO Checklist for New Stores

    eCommerce SEO Checklist for New Stores

    At present, Google processes more than 16.4 billion searches per day, which leads to about 68% of the entire accessible traffic on any given day across the world. To a new eCommerce store, success is not only measured by the design of their stores but also by whether they are discovered. It would be best…

  • How to Use Local Directories for SEO

    How to Use Local Directories for SEO

    In today’s fierce online world, showing up in local search results proves crucial for B2B buyers in the US and India looking for reliable SEO companies. When your company info pops up across trusted directories, you boost your search rankings and also gain trust and attract potential clients.  Here’s a step-by-step guide on how you…

  • What is a 301 Redirect? (And When to Use It)

    What is a 301 Redirect? (And When to Use It)

    Have you ever updated your website and suddenly lost your Google rankings? Or redirected an old page, but your traffic disappeared? If yes, then chances are your 301 redirects were not done right. Most website owners make simple redirect mistakes that cost them years of SEO work.  In one case study, a single website redesign…

  • Why 53% of Websites Fail at Mobile Optimization (And How to Avoid It)

    Why 53% of Websites Fail at Mobile Optimization (And How to Avoid It)

    When was the last time you visited your website on a mobile phone? You’d be surprised how many businesses forget that most of their users browse on small screens. They optimize desktop pages for speed, layout, and flow, but never check the mobile experience. And that’s the reason 53% of websites still fail at mobile…

  • SEO for Content Writers: Writing for Humans and Algorithms

    SEO for Content Writers: Writing for Humans and Algorithms

    Why does your blog never appear on Google even after you write every day? Many content writers face this. You write, publish, and promote, but still see no traffic. The truth? 96.55% of all pages online receive zero search traffic from Google. Not a little. Zero. This happens not because the content lacks quality, but…

  • Short-Tail vs. Long-Tail Keywords: When to Use Which

    Short-Tail vs. Long-Tail Keywords: When to Use Which

    Why do so many websites fail to rank, even after spending weeks writing content? One common reason is a wrong keyword strategy. Most beginners focus on broad, popular search terms. They think more volume means more traffic. But the truth is, they get buried under big brands. On the flip side, others only chase long-tail…

  • Google Search Console: Hidden Features You’re Missing

    Google Search Console: Hidden Features You’re Missing

    Are you using Google Search Console every week and still not seeing the results you expected? You’re not alone. Many website owners log in, check a few numbers, and leave. They miss powerful features hiding in plain sight. What if your most important SEO answers are already sitting inside GSC, but you just don’t know…

  • Local SEO Errors: Why Your Google Business Profile Isn’t Ranking

    Local SEO Errors: Why Your Google Business Profile Isn’t Ranking

    Why does your business not show up when someone nearby searches for services you offer? Many local businesses struggle with ranking in Google Places or ranking in Google Maps even after setting up a profile. A common issue? Mistakes within the Google Business Profile itself. Shockingly, 56% of local retailers haven’t even claimed their Google…

  • Myth: AI Content Always Hurts Rankings – The Truth Revealed

    Myth: AI Content Always Hurts Rankings – The Truth Revealed

    Is your website losing traffic because you’re using AI to write content? Or is it because you believe AI is hurting your rankings when it’s not? These are the doubts that keep marketers and business owners up at night. Many people assume AI content always hurts SEO rankings. But that’s far from true. The bigger…