Author: Pranay Mishra
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The Beginner’s Guide to Ecommerce SEO: Proven Do’s & Costly Don’ts
Technical SEO for ecommerce has become essential since 81% of customers research online before buying. Your online store’s visibility affects your bottom line significantly. The first five search results attract 67.6% of all clicks, which shows how vital top rankings are. Running an ecommerce business needs solid SEO strategies to reach your target audience and…
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Best Local SEO Services Checklist: Questions to Ask on Your First Call
When someone in your city searches for a service you offer, will your business show up? Local SEO is what makes the difference between being buried on page three and showing up in the top map pack where customers actually click. Choosing the right local SEO service provider isn’t easy. Many agencies promise quick results…
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How an SEO Agency for Education Builds Long-Term Brand Authority
People rarely venture beyond Google’s first page of search results—a staggering 75% stop there. Educational institutions must partner with an SEO Agency at this time, as survival in the digital world depends on it. Declining enrollment plagues higher education institutions worldwide due to demographic shifts and fewer college-aged students. The situation goes deeper than just…
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Affordable Healthcare SEO Services for Small Medical Practices and Clinics
Healthcare SEO services are crucial in today’s digital landscape, where Google handles approximately 99,000 searches per second, making it essential for all medical practices to strive for search visibility. As a small medical practice or clinic, you might wonder how to compete online without breaking the bank. The reality is striking—61% of patients use the…
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BigCommerce vs Shopify SEO: Which Platform Ranks Better?
When it comes to BigCommerce vs. Shopify SEO, choosing the right platform can dramatically impact your online store’s visibility. Shopify holds 10.32% of the global eCommerce software market share, generating over $7 billion in revenue and $3.5 billion in gross profit in 2023. Its market capitalization in 2024 is $96.35 billion. However, BigCommerce makes bold…
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6 Google Ads Hacks to Optimize Your ROI
Every click costs money. But not every click converts. That’s why improving ROI in Google ads must be your first priority, not impressions or traffic. If your ads bring in unqualified leads, you’re not running campaigns. You’re funding Google. Here’s what’s important: businesses earn an average of $2 for every $1 spent on Google Ads.…
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eCommerce SEO Checklist for New Stores
At present, Google processes more than 16.4 billion searches per day, which leads to about 68% of the entire accessible traffic on any given day across the world. To a new eCommerce store, success is not only measured by the design of their stores but also by whether they are discovered. It would be best…
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What is a 301 Redirect? (And When to Use It)
Have you ever updated your website and suddenly lost your Google rankings? Or redirected an old page, but your traffic disappeared? If yes, then chances are your 301 redirects were not done right. Most website owners make simple redirect mistakes that cost them years of SEO work. In one case study, a single website redesign…
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Short-Tail vs. Long-Tail Keywords: When to Use Which
Why do so many websites fail to rank, even after spending weeks writing content? One common reason is a wrong keyword strategy. Most beginners focus on broad, popular search terms. They think more volume means more traffic. But the truth is, they get buried under big brands. On the flip side, others only chase long-tail…
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Local SEO Errors: Why Your Google Business Profile Isn’t Ranking
Why does your business not show up when someone nearby searches for services you offer? Many local businesses struggle with ranking in Google Places or ranking in Google Maps even after setting up a profile. A common issue? Mistakes within the Google Business Profile itself. Shockingly, 56% of local retailers haven’t even claimed their Google…