Author: Gurpreet Singh
-
Benefits of Best Affordable Local SEO Services: Boost Your Local Business
In today’s digital landscape, your local business faces unique challenges in standing out among competitors. With 76% of near-me searches resulting in store visits within 24 hours and 28% of those searches leading directly to purchases, the importance of appearing in local search results cannot be overstated. For businesses in India, UAE, and the US,…
-
The Top Real Estate SEO Agencies: 2025
In today’s competitive property market, visibility is everything. As a real estate marketing manager, you’re likely aware that ranking on search engines directly impacts lead generation, website traffic, and ultimately, sales. That’s where a specialized real estate SEO agency comes into play. This article presents a carefully researched list of the top real estate SEO…
-
What Is Cost Per Mille (CPM) and What Is CPM Bidding?
Most campaigns fail because marketers use the wrong bidding model. Others are unaware of what they’re paying for. CPM sounds simple, but it’s often misunderstood. One wrong assumption and you lose money without results. In this blog, we break down what Cost Per Mille is, how it works, and when to use it for better…
-
What Is Branded SEO? How To Dominate Branded Search Results
Why do some brands show up for every branded search while others get pushed behind review sites and random blogs? Many business owners ignore how search results display their brand. Some leave their SERP filled with outdated links, negative reviews, or irrelevant pages. Others don’t even rank for their own name. In this blog, we’ll…
-
The Ultimate Google Search Console Guide
Why does your website lose traffic even when rankings seem stable? Many SEOs check keywords but miss technical gaps. One big mistake is ignoring Google Search Console or using it only once a month. Another? Not using it with Google Analytics or Looker Studio. Unlike its previous 90-day limit, GSC now keeps your performance data…
-
SearchGPT vs. Google: Which Should You Optimize For
Why do some pages rank high without backlinks while others with great content get buried? Many marketers don’t realize that Google vs SearchGPT isn’t just a buzzword. It’s real, and it’s changing how we create content. The old SEO tricks? They still matter, but only on one side. As of May 2025, Google holds 89–90%…
-
How to Perform a Free SEO Audit
Why does your website have visitors but no leads? Many skip audits or do them wrong. They trust tools blindly. But SEO issues often hide in plain sight, broken links, slow pages, and missing headings. 72% of marketers say that publishing high-quality content works best for SEO. But how will Google see it if your…
-
Google Ads vs Facebook Ads: Which One Works Better for Your Business?
Running ads, spending money, but no real leads? Many business owners make the same mistake, picking a platform based on popularity, not fit. Google Ads vs Facebook Ads: Both platforms can work. But what works for an ecommerce store may fail for a service business. Even though Facebook’s global ad revenue is expected to touch…
-
Legal PPC Call Tracking: Setup, Tools, ROI Tips
Why do law firms pour money into PPC yet miss out on real phone leads? Many rely only on form fills and ignore calls. For legal PPC, calls convert at 2%, twice as effective as form submissions at 1%. Tracking calls reveals where clients come from. In this blog, we explore how to leverage call…
-
Is SEO or Google Ads Better for New Dental Clinics?
Why do some new dental clinics spend lakhs on ads and still stay empty, while others grow quietly through organic search? The reason often lies in choosing the wrong marketing channel. While both SEO and Google Ads can help, their role in early-stage growth is different. In fact, 53% of website traffic comes from organic…